what drives seo

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what drives seo

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  • What do you need to know about Seo?

  • SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO,…

  • How to drive traffic to your website with Seo?

  • 70% of users click on organic results ( Search Engine Journal ). 53% of organic search clicks go to the first link ( Search Engine Journal 2012 ). 75% of users never click past the first page ( Hubspot ). SEO leads have a 14.6% close rate, while print or direct mail ads have 1.7% (8.5 times more) ( Search Engine Journal ).

  • What do you need to know about search engine optimization?

  • Search engine optimization (or SEO) is the process of getting traffic from the “free”, “organic”, “editorial” or “natural” listings on search engines. Nine times out of ten, consumers turn to search engines when making purchasing decisions ( Brafton 2012 ).

  • Are there any SERP features that are influenced by Seo?

  • Some SERP features on Google are organic and can be influenced by SEO. These include featured snippets (a promoted organic result that displays an answer inside a box) and related questions (a.k.a.

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