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What is an anchor in Seo?
A URL that is used as an anchor. For example: ‘ www.moz.com ‘ is a naked link anchor. A generic word or phrase that is used as the anchor. Click here is a common generic anchor. Whenever an image is linked, Google will use the text contained in the image’s alt attribute as the anchor text.
What is anchor text and how to improve it?
What is anchor text? 鈥?SEO for beginners 鈥?Yoast Home SEO blog SEO basics What is anchor text and how to improve your link text? What is anchor text and how to improve your link text? Anchor text 鈥?or link text 鈥?is the visible, clickable text of a link.
What is the ideal anchor text ratio for SEO?
Most SEOs will tell you there is no perfect percentage to anchor texts. And while that may be true to a point, we can infer the ideal anchor text ratios based on SERPs analysis and various SEO studies. In Ahrefs analysis of anchor text types and rankings, they discovered that there is little correlation between exact-match anchors and rankings.
What does Google look for in anchor texts?
Put another way, if the actual anchor text happens to be random or unrelated to the linked-to page, Google will look at the text surrounding the link to help understand what the page is about. So the lesson here is, incorporate generic and random anchor texts, but always be sure to place the anchor within the relevant surrounding text.