People also ask
Doing SEO for apps, you can make them return to your app just by clicking a search result. To install an app, people go to mobile app stores like the Google Play Store or Apple App Store. But many apps are discovered outside of these distribution platforms.
What’s the difference between Aso and Seo for apps?
Similar like in SEO, ASO is about increasing one’s ranking in relevant search rankings. The most crucial difference between SEO and ASO, however, is that ASO mainly happens in mobile app stores (like Google Play Store or Apple App Store), while SEO focuses on web searches.
App stores (Apple App Store Google Play Store) are becoming bigger (and more competitive) and they grow exponentially. ASO (acronym of App Store Optimization) is a reality and, according to our experience with PickASO agency and our own mobile apps, ASO is a 100% MUST for any app developer or marketer.
Another good practice is to read reviews of your competitors app and try to identify the keywords that users mention. Collect as many different keywords as possible, and then amplify the list with long-tail keywords.