do youtube videos help seo

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do youtube videos help seo

Best answer


The best answer that we can give you is that embedded YouTube videos have a good potential to bring you some improvements on your SEO scores. These improvements won’t be direct ones, as we have previously mentioned, but your business will still benefit from using them. It just depends on the way you implement and use them on your website.

People also ask


  • How do I optimize a YouTube video for SEO?

  • Just like you would when optimizing written content, you’ll use an SEO tool to first identify keywords you’d like your video to focus on (you can browse popular YouTube SEO tools below these tips, or just click that link earlier in this sentence).

  • Does embedding a video on your website improve SEO?

  • There鈥檚 no denying that YouTube is an invaluable asset for SEO, as many people prefer to browse YouTube for appealing marketing videos rather than read 1,000 words of content about the same product or service. However, embedding a video on your webpage doesn鈥檛 directly improve SEO.

  • What is YouTube and how does it work?

  • YouTube is a metadata-driven platform. It searches videos for text that matches search terms to return the most helpful content to users. Unless you鈥檙e using terms that people are searching for, it becomes really hard to position your content to be found. That鈥檚 why your video file name must be labeled with your keyword.

  • What is the best video format for YouTube Seo?

  • The best video format for YouTube SEO is generally MPEG-4 and you want to keep your resolution around 1280 x 720 (16:9 HD) and 640 x 480 (4:3 SD) when possible. Optimize the video to rank well.

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