Image SEO starts with the file name. You want Google to know what the image is about without even looking at it, so use your focus keyphrase in the image file name. It’s simple: if you’re writing an article on the Notre Dame and you use an image showing a sunrise in Paris over Notre Dame Cathedral, the file name shouldn’t be DSC4536.jpg.
People also ask
Does changing the name of an image file help with Seo?
Typically, file names will look like “IMG_722019” or something similar. That’s like ordering from a menu in a different language. It doesn’t help Google. Change the file name from the default to help the search engines understand your image and improve your SEO value.
Why should you optimize your images for SEO?
Taking time to optimize your images for SEO is a simple and important step to making your website more competitive in the search engines.
What is the best image format for SEO?
PNG is a file format for images that provides a high resolution and can support a text description of the image that’s good for SEO. The main downside of PNG is that it tends to require larger file sizes than JPG and GIF. It’s often best for complex images and those that include text.
How to add keyword phrases to images for SEO?
Upload your image and paste the keyword phrase as the Alt Text of the image if relevant. You can also add it as the Image Title, but this doesn’t affect SEO. Image Title is shown if someone mouses over the image on your site. You can add other words after your keyword phrase as appropriate, such as Step 1, Step 2…